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Beliefs of Steve Lesnard

Beliefs of Steve Lesnard

Entrepreneur, Steve Lesnard, thinks two mediums: digital and social influence how new products get marketed. He also believes that the brands “that cut through” put the needs consumers have at the essential place of their strategy. Another factor he believes is crucial is a successful product introduction. He believes that they highlight benefits that are easy to see, giving real value to the consumers.

Principles of Steve Lesnard: Number One

If you are looking for ways to have your product successfully marketed, Steve Lesnard has two principles for you. One of them is “Keep it simple to make it memorable.” If you want to create the best introduction for your new product, all you have to do is describe what makes your product “new and better.” That method may come out to be a challenge. However, when you simplify, it helps teams just think about communicating the innovative and relevant features of the product. One example Lesnard gives is the campaign of Tech Giant Apple’s I Pod Product: “10k songs in your pocket.” That strategy highlighted the factors of “simplicity and emotion” when the industry was going towards technical supremacy.

Principles of Steve Lesnard: Number Two

The second principle Steve Lesnard has for you regards the consumer experience and is to “Bring it to life to make it real.” That happens right after you are sure what the storyline you want is. Three questions you should ask about your medium are: “How does it look on your body?”, “What does it do?,” and “How would you use it.” Presenting those elements can help your medium get both cut through and energized. For example, you could use videos to your product can be put in the right context. One, it brings a consumer testimony in the storyline and also outlines memorable features.

Andrey Andreev, Eating and Technology

Andrey Andreev is the mastermind who created Badoo. Badoo ranks among the planet’s most celebrated social networks as well. It’s one that zeroes in on the world of dating on the Internet. The primary office for Badoo is in Limassol, Cyprus. He has appeared on Forbes´list like a self made billionaire. Although Limassol is the setting for its main office, it also has presences in Russia, the United Kingdom, America and Malta. Andreev established Badoo in 2006. This Chief Executive Officer makes London in the United Kingdom his residence right now.


Andreev calls himself many things. He calls himself a technology buff. He even calls himself an entrepreneur who has a penchant for setting up companies. He’s presently in charge of all of the professionals at Badoo. Andrey Andreev puts a lot of effort into pinpointing individuals who are capable and devoted. He assists them with the concept of making things come to fruition. Andreev is a vital component in the introduction of connection apps. He has a lot of technology savvy that can be instrumental for all things that involve these apps and how they function.


Andrey Andreev not long ago grew Badoo’s staff. He embraced a number of different sectors that are now part of the Badoo umbrella. These sectors are none other than Lumen, Chappy and, last but certainly not least, Bumble. His zeal for technological components never ever wanes even for half a second. It actually only becomes more intense (Successstory). 


This professional has been working tirelessly and selflessly on Badoo since the spring of 2006. He’s been involved with Lumen since the autumn of 2018 as well. He got involved with Chappy two years before that. He got involved with Bumble two years before that, too. Mamba is yet another major component of Andreev’s illustrious career. He created Mamba in the winter of 2004. 


Andrey Andreev has a lot of proficiency that involves Moscow and Russia in general. He was born in the glittering metropolis of Moscow back in early February of 1974. When Andreev isn’t thinking about all things that involve technology, dating and sizable social media networks, he’s thinking about culinary matters. He adores eating.

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Dolly Soft Drink Founder Laerte Codonho Building Markets in Brazil

Dolly Soft Drink Founder Laerte Codonho Building Markets in Brazil


Brazilian businessman Laerte Codonho created the nation’s first line of diet sodas in Brazil when he launched the soft drink company Dolly at age 26 in 1987. Prior to that, health concerns surrounding sugar-free sweeteners in Brazil meant diet drinks were not allowed in the country. But, in a style which would characterize his entrepreneurial approach, Laerte Codonho, along with a team of researchers, undertook to study sugar-free soft drinks. His work paid off and convinced government regulators. His diet soft drink, in two flavors, lemon and guarana, opened up a whole new industry in Brazil. By 1990, Dolly became nationally recognized. 


Dolly Guarana, with a the popular flavor of soft drinks made with the guarana plant, picked up 10% of the carbonated drink market.At the heart of Dolly’s popularity is the company’s attention to quality. Basing its products on quality ingredients is the proof Laerte Codonho used to show the validity of sugar-free products, in spite of a wider consensus on the subject based on out-of-date information ( 


This remains the basis of Dolly operations, which tests products in every aspect, from source ingredients to packaging, and carries out extensive taste-testing programs. By extension, Dolly has established itself domestically as a company founded on valid principles, a tenet expressed in its mascot Dallynho, which has been a presenter on topics of importance and who has been gaining greater mass appeal. As Dolly continues to gain popularity and greater market share, it has run across increasing regulatory problems along the way. True to his style, Laerte Codonho again took to the research path to find causes for these seemingly parallel legal problems and found indications Coca Cola had launched an attack on Dolly’s success. 


Seeing this as operating outside legitimate business practices, Laerte Codonho set up a defensive campaign involving a lawsuit and media appearances stressing the solid fundamentals of the company. As it is, Laerte Codonho founded his success on core principles, which have carried him and Dolly so far, and in a business and corporate world, he has maintained that set of principles in further building his brand. 

More news on Laerte´s careers available for you at

Your Big Idea Might Come To Life With The Help of Allied Wallet

Starting a new business can be a very daunting process and Allied Wallet wants to help entrepreneurs along the way. They are doing this by bringing back its campaign that is known as their “My Big Idea” campaign. Through this program, the payment processing company is encouraging people to share their ideas with them and is offering to share their tools in order to help these ideas be brought to life. 

The founder of Allied Wallet, Dr. Andy Khawhaja, believes that entrepreneurs and merchants are much more able to achieve the success that they are hoping for as long as they are given the right tools to proceed forward. As part of the program, they are even offering a free iPad to one of their submitters who have shared their big idea with them. At Allied Wallet they hope that the iPad will help them grow their business.

Allied Wallet is one of the largest providers of payment solutions throughout the world and plays a big part in the world of e-commerce. Currently, their payment solutions are offered in 196 countries which is a big deal for those entrepreneurs who do business internationally on a regular basis. There are a lot of tools on the internet that entrepreneurs have access to and Allied Wallet wants to make sure that entrepreneurs know about all of their options as they start their business and try to help it grow (Twitter). 

Allied Wallet has been revolutionizing the world of e-commerce for years and continues to make innovations to this day. The payment processing services that they offer are PCI compliant and are available for businesses of almost any size. The payment gateway Allied Wallet offers is state of the art and is designed to optimize the process of making an online transaction. 

With the tools that the company offers, their customers are able to do business internationally in a secure and convenient way. The global economy is changing thanks to the internet and Allied Wallet is constantly finding new solutions for their customers. If you are interested in submitting an idea, it can be done through their website’s My Big Idea page.

Follow up on Allied Wallet´s Twitter


Bennett Graebner is a renowned television producer most notable for his work on ABC’s The Bachelor and The Bachelorette. He was born in Buffalo, New York in 1971. Early in his collegiate life, the film director attended Vassar College as an English major where he was a member of Phi Beta Kappa national honor society. Bennett attended USC where he attended their School of Cinematic Arts and studied film production. 

After college, Bennett Graebner ventured into many small roles in film production work including being a production assistant, grip and cinematographer. In today’s article, we will discuss how he became one of today’s successful television producers and we will discuss how his schooling and early roles were instrumental in his producing career. 

Graebner is one of the few producers who understands the flow of the stories that he creates on the screen. Bennett specialized in reality tv shows, he ensures that his stories flow and make sense for the audience rather than creating unnecessary drama for the sake of viewer ratings. His previous experiences enable him to know how to deal with all facets of the production set and has helped him be a better leader on the set as he understands the production from all different angles. 

Film school was a key part of Bennett’s success and school paved the way for him to meet others and to create long-lasting relationships. Although, some successful producers never attend film school, Bennett’s success exemplifies that film school is all worth the time and money invested. It is in film school where Bennett developed most of his basic skill sets that he uses today (Imdb). 

As you can see, Bennett Graebner is one of the producers who has benefited from film school and early production roles. He has put in hard work and effort to become one of today’s top television producers. Bennett has been married to his wife Vanessa Aberman since 2003 and they have two children. They currently reside in Los Angeles.


Link available to find out more about Graebner´s new productions.

EOS Lip Balm Makes a Tasty New Donut Lip Balm

Lip balm is something that we all take very seriously when using. We want to have the best flavor and the best ingredients. EOS is doing their very best to make sure that they provide these things for their clients. They make lip balms that are offered in the very best flavors. They also use the very best ingredients.

EOS is now working on a new flavor that is going to be released very soon. There is already a lot of excitement brewing over this flavor. People are signing up to make sure that they receive their product. This new flavor is Sprinkle Donut. Sprinkle Donut is unlike any other flavor that EOS has ever come out with. Is smells like donuts, tastes like vanilla, and even has a rainbow sprinkle look to it. Everything about this new lip balm has not only the consumers of EOS excited but also the workers at EOS as well.

EOS has grown a whole lot since first starting out. Competing with companies such as Chapstick is a very hard thing to do but EOS never gives up. The company pushes through every struggle that is thrown their way. EOS is going to continue to grow and be successful.

Todd Levine Is Renowned In His Field Of Law

As an attorney in Florida, Todd Levine has become one of the most esteemed people in his particular field of law, which is complex commercial litigation. By doing this, he no longer has to find clients and instead, they are referred to him by people he has worked with in the past. Becoming known for a particular set of skill in the legal field is something that Todd Levine wishes he would have done earlier in his career as an attorney. Once you have established yourself, clients will be asking for your guidance. Specializing in one certain area can also help you be prepared for what ends up happening in court and beyond as you will be highly familiar with that particular area of law.

While Todd Levine is successful, he is not too proud to admit that he has failed before. When he was a younger attorney, he did not appreciate how many unexpected things that he would come across. Over the years, he learned that he had to try to predict what may come next before getting into legal arguments with someone. By learning to plan ahead, Todd Levine is better able to come up with creative solutions and he is able to think on his feet better. Sometimes failing can’t be avoided, but it’s something that can be learned from if you try and look at where you need improvements.

The work that Todd Levine does an attorney is something that speaks for itself which is why so many of is clients refer people to his practice for their own issues that they are facing with complex commercial litigation. Responding to his clients quickly makes them realize just how important they are to his practice. After all, without them, his practice would fail immediately. He states that he truly cares about his clients as an attorney. His philosophy in business is that his clients always are the one that comes first before anything or anyone else. Preparedness and taking care of your clients are both vital in any part of the law, but especially in complex cases like those he works with.

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Betsy DeVos Stands Tall Amidst Controversial Decision by President Trump

When Betsy DeVos first took her seat before the Senate, she was probably a little nervous. Since that moment in 2016, Betsy DeVos has turned into one of President Trump’s most reliable cabinet members. As his Secretary of Education, Betsy DeVos has taken it upon herself to make sure that she stands for what she believes in. As an outsider to the traditional political world, Betsy DeVos has both the support of President Trump and his base, as well. With that being said, Betsy DeVos has never allowed herself to be anyone’s puppet. Donald Trump made the controversial decision to overturn federally mandated bathroom protections for transgendered students. Despite the popularity this move had with his base, Betsy DeVos stood tall in opposition. Why did Betsy DeVos feel compelled to fight President Trump at this moment?


One of President Trump’s leading chants throughout his ascension in the GOP has been his willingness to overturn Obama-era regulation. Despite Betsy DeVos operating a staunch conservative and GOP donor, she was unwilling to get behind President Trump’s decision. As the Secretary of Education, Betsy DeVos knew that it fell to her to fight for what was right for her students, even if it defied the expectations of her political party. Betsy DeVos spoke confidently in support of President Trump when in public, but behind closed doors, she made numerous arguments in order to sway the President. Betsy’s willingness to fight for what she believes in, at all cost, is what made her such an appealing hire for President Trump.


Despite Betsy DeVos’s willingness to go against President Trump, you should not confuse her for anything other than a staunch conservative. DeVos went to Calvin College in Michigan and it was there that she fell in love with the work of conservative economist, Milton Friedman. After graduating from college, Betsy DeVos would jump right into the field of advocacy. Over her entire adult life, Betsy DeVos has worked closely with families in order to fight for education reform that the average American can believe in. The driving force behind Betsy’s advocacy is the concept of school choice.


School choice was initially argued by the aforementioned Milton Friedman. Despite Friedman’s place in conservative America, he was never able to get school choice into the legislative arena. Betsy DeVos, however, has been able to rally mainstream conservatives toward the concept of school choice. In doing so, DeVos has established herself as someone who is able to do the impossible. Since Betsy DeVos began stumping for educational choice, the movement has exploded throughout the United States of America. Currently, more than a quarter of a million students are enrolled in privately owned, publicly funded facilities. States like Florida and Wisconsin have both already passed legislation in order to support these facilities. If Betsy DeVos continues to have such success at the federal level, we might be nearing the first meaningful stage of education reform in recent memory. However, Betsy DeVos and President Trump both know that their time may be short with the 2020 elections on the horizon.


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Talkspace Therapy App Review

Therapy is something that most people need at one time or another. It helps people through difficult times in their lives. Therapists range from emotional to physical support. Millions of people use therapists every year and most love the experience. It helps them to know that someone is there to listen and to help them.

So many people love therapists but they hate having to go sit in an office and wait for an appointment. Well I have some great news for you, it’s an app called Talkspace. This is an app that connects you to therapists online. You can use this app to talk to therapists on your phone. This app is cheaper than a face to face therapist session and they are available five days a week. You can talk to a licensed therapist anytime, anywhere. This app is also secure so none of your information gets out. All you have to do is download the app and answer afew questions and you will get a list if the best therapists around that will fit your needs. This app is also effective. Most people stop going to therapists because of the wait for appointments and the wait at the office. And some people dont like face to face conversations. Well this app will solve all of those problems. Talkspace gets high reviews and is loved by its clients. Our therapist are friendly and knowledgeable. Our clients have called this app the best. View all post at

Therapy is a long and challenging find road to alot of people. It is needed for some people to get through life’s challenges. There are so many kinds of therapists from marriage counseling, to personal support. Our app Talkspace has them all. You are sure to love this app and everything it has to offer. Let Talkspace make life easier for you and your family, its fast, easy, and affordable.


Stratford Shields Is A Leader In The Finance Industry Whose Organizational Skills Are Second To None

Stratford Shields is an entrepreneur who is able to stay organized because of his ability to stay focused on the important aspects of his business. The needs of his clients are always his top priority, and he understands what he needs to do to deliver what it is they want. Shields has learned to always follow up with his clients, which is something that many modern day entrepreneurs don’t do enough of. Many of his best ideas have come from discovering the struggles that his clients face on a daily basis.

In the past, Stratford Shields has suggested that entrepreneurs would be wise to get back on the horse whenever they get knocked down. Instead of slowing down and getting off course, he feels it is better to keep moving. Shields has admitted that he has been able to grow his business because he truly knows who his potential clients are. This has made it so he hasn’t had to waste a lot of time on people who are not willing to work with a smaller firm. Instead of forcing things and trying to overextend himself, he has learned to do what he does best and to work with those who will appreciate him for it.

Stratford Shields attended Ohio State University and earned his Bachelor of Arts degree in history there. He went on to earn his Master of Arts degree in political science as well as his MBA while studying at Columbia University. He has been serving in the municipal finance sector for over two decades and was responsible for a deal at Ohio State that brought in more than $480 million to the college. Bond Buyer named the deal the “Deal of the Year,” and Stratford Shields has since overseen billions of dollars of transactions on behalf of his many clients.