The Brazilian brothers Fabio and Jose Auriemo started the construction company JHF in 1972. In 1995 the brothers had a strong disagreement about the direction of the company and therefore split it into two completely separate companies. Jose took ownership and leadership of JHFI which continued o concentrate on construction. Fabio took ownership and leadership of JHFS. The brothers have long since made up but have continued to keep the companies separate. Jose Ariemo Neto first began working for his father’s company JHSF in 1993. Beginning in the late 90s, Jose Ariemo Neto was instrumental In helping lead JHSF Participacoes SA into the retail industry and then the luxury retail industry.
JHSF’s first luxury store today includes 180 internationally distinguished and hugely popular brands. It was such a huge success that Jose has since led JHFS to build luxury malls in every single major Brazilian city. He also helped expand the company outside of Brazilian borders into Brazil and the U.S. Jose has also made JHSF into some very wise investments. For instance, he has partnered with Rogerio Fasano, owner and operator of the Fasano hotel chain. JHSF also currently owns and leases several very high-class commercial buildings.
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